DailyQ #55: A dedicated sales team or have a revolving door?

Is it better to develop a small dedicated sales team or to have a revolving door of hiring, recruiting, and training? Troy Hoffman gives his take on the sales team hiring process. Because there are many moving parts to this question, Troy helpfully offers his view on several different scenarios.

The interesting thing about this question is that it really does depend on your business. Some companies would benefit from the revolving door metaphor because it needs tons of recruits to come in, make quick sales to close family and friends and then disappear. Because it honestly takes a while to develop new leads after that.

On the other hand, some organizations are better off building an elite team of dedicated individuals, those of which you really take the time and money to invest in to make sure they thoroughly understand and master their skills. However, in some cases, there isn’t much money left over to retain people. So they MUST produce results!

To find out which way your company should go, ask yourself these questions:

  • What outcome are you seeking from your sales team?
  • At what cost?
  • At what result?
  • In what timeframe?
  • What is your budget?

After listening to this episode, which route do you think would work best for your company?

Now go and live your destiny!


Need answers? Submit a question to Troy here.

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